SMT-217: Sport Marketing
- 3 Credit Hours
- Health and Physical Education Department
- Spring 2025
Course Description
The course focuses on the theoretical backbone that makes sport marketing such a unique and vibrant subject and focuses on marketing in a sport-specific context. Students will learn how to build a sport marketing plan, study the behaviors of sport consumers, and gain an understanding of market segmentation and pricing. Exploration of promotion, sales, distribution, and public relations in sport are key aspects of the course. Three class hours.
Register for this CourseSMT-217 Sections for Spring 2025
2 Sections Offered
SMT-217, Section SL1
CRN #31606
Online/Virtual Campus (asynchronous)
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Online | Jan 21st, 2025 – May 19th, 2025 | N/A |
Type | Lecture |
Location | Online |
Date(s) | Jan 21st, 2025 – May 19th, 2025 |
Day / Time | N/A |
SMT-217, Section 001
CRN #35249
Traditional (In-Person)
Scheduled Meeting Times
Type | Location | Date(s) | Day / Time |
---|---|---|---|
Lecture | Brighton Campus Building 11, Room 300 | Jan 21st, 2025 – May 19th, 2025 | Tuesday, Thursday 9:30 am - 10:50 am |
Type | Lecture |
Location | Brighton Campus Building 11, Room 300 |
Date(s) | Jan 21st, 2025 – May 19th, 2025 |
Day / Time | Tuesday, Thursday 9:30 am - 10:50 am |